Golden Artist Colors Launches Newly Designed Website

Golden Artist Colors, Inc. is pleased to announce the launch of its newly designed www.goldenpaints.com website. Now customers have a more visual, user-friendly, interactive experience when visiting the site for product information, applications and inspiration. The quad-lingual product section of the site gives artists from all over the world more access to information than ever before.

"Goldenpaints.com users are engaged and loyal brand advocates," said GOLDEN Creative Director, Christopher Farrell. "We listened to their requests and redesigned our site to provide them with a better experience. The result is a fresh new look with improved navigation, visual enhancements and cross-platform integration for desktop and mobile devices."

The new www.goldenpaints.com site offers artists a variety of enhancements, including a new Events Calendar, which allows artists to easily search for upcoming workshops and lecture demonstrations either in their local area or taught by their favorite GOLDEN Working Artist or GOLDEN Artist Educator.  The Virtual Paint Mixer is also improved with user-friendly navigation, giving consumers the ability to mix countless paint colors, developing a feel for the correct proportions and the best colors to use, bringing them closer to the colors they want faster than ever before, saving time, frustration and paint!  The Interactive Colorchart gives artists more ways to search for specific colors and directs them to related colors / products based on selections they make, inspiring creativity and experimentation with unexpected materials.  The improved site structure walks artists through a more spacious, visual layout with intuitive navigation and a standardized menu structure.

"Mobisoft is working with us to provide innovative web solutions tailored to our niche audience," said GOLDEN IT Administrator, Chris Acly.  "We have faced several challenges in developing our web presence, but partners such as Mobisoft and Quadsimia have been able to help us surmount the obstacles. We look forward to continuing our relationship with them as we add new information and capabilities to our sites.”

The site will continue its evolution introducing new content and visual enhancements, so please check back often!

About Mobisoft Infotech
Houston-based Mobisoft Infotech is an award-winning company that helps enterprises achieve their business goals by defining their mobile initiatives and reaping benefits from mobility. The firm, who won the 2012 CES AT&T Power Your Future Award for their development of the People Power application, is focused on understanding the opportunities and challenges enterprises face with mobility today, which is characterized, by constant innovation and rapid changes. The team of discovery experts focuses on cloud solutions, mobile strategy, cross-platform development and content publishing. Working on all major platforms with special emphasis on iOS and android app development, Mobisoft Infotech has built more than 200 successful apps for a diverse portfolio of global clients primarily in the medical, educational, energy, fitness and wellness and senior verticals industries. For more information on Mobisoft Infotech, visit mobisoftinfotech.com or call 855-572-2777 or 855-572-APPS.

About Quadsimia LLC
Quadsimia provides Website Design and Development, Mobile Apps and Websites, E-Commerce Online Store, Systems Integration, Search Engine Optimization, Social Media, and Web Analytics. The company is located in scenic Central New York, with clients based throughout the United States. Go to www.quadsimia.com for more information.

About Golden Artist Colors, Inc.
Golden Artist Colors, Inc. is a manufacturer of artist quality materials including colors and mediums for painting in acrylics, oils and most recently, watercolor. With two locations, a 100,000-square-foot facility in rural Columbus, N.Y., and a 45,000-square-foot commercial warehouse and distribution center in Norwich, N.Y., the company’s 155 employees are committed to producing materials that encourage exploration of form and concept, while assuring archival integrity. The GOLDEN brand of acrylics is known for quality and archival integrity as well as being the most innovative and extensive system available. The company also owns Williamsburg Handmade Oil Colors, which is known for its quality and extensive palette of colors including genuine Italian and French earth colors. QoR®, a new, thoroughly modern watercolor is made with an exclusive Aquazol binder, providing more pigment in every brushstroke, as well as color strength, range and versatility unmatched in the history of watercolors. Furthermore, the Custom Lab at GOLDEN serves artists and organizations by formulating materials to fit their needs and purposes. Not only committed to its customers and local community, GOLDEN is dedicated to its employee owners as well. In April 2010, GOLDEN employees became the majority owners of the company and in 2008, the company became a 100% Tobacco Free Campus for staff and visitors. For information about Golden Artist Colors and its comprehensive product offering, call 1-800-959-6543 or visit www.goldenpaints.com, www.williamsburgoils.com or www.qorcolors.com.