GOLDEN has an overall "green" attitude. We strive for formulations and processes that reflect our concern for the environment, including the ingredients that go in our paints. The wastewater generated while making paint, cleaning equipment, and any waste we generate throughout that process goes to use in our Seconds Program.
The Seconds Program helps support artists while reducing our waste stream. The Seconds Program provides materials that fall short of GOLDEN standards to artists, non-profit groups, and employees at little or no cost.
"Seconds" are created throughout the company. In Production, products may become contaminated, Lab experiments that just don't work or that are tested and terminated, left over materials from Marketing projects, products that have been mislabeld, and a some product is damaged and canâ€™t be sent to stores.
Most of the time, these are excellent materials that miss the target by just a little bit. If you think that you or your organization may qualify for our Seconds Program, please submit a request form and our Communications Coordinator will contact you.